For me I’ve always believed that beauty and confidence go hand in hand. During my years as a Sittings Editor at Cosmopolitan magazine, I spent countless hours on photo sets watching the same moment unfold again and again, the instant mascara was applied, everything changed. The eyes woke up. Confidence shifted, she stood a little taller.

Those experiences shaped my belief that beauty doesn’t need to be complicated to be powerful. No matter your age, applying mascara is a universal ritual of self-care, one simple act that can elevate your entire day.

Lash Star Beauty is my love letter to women everywhere. It’s the culmination of my experience, passion, and commitment to helping you maximize your natural beauty, especially the untapped potential of your lashes. I created this brand to empower you to feel confident, polished, and extraordinary, without overthinking your routine.